Turtle Fur goes from old tortoise to new turtle
Turtle Fur, inventor of the iconic Neck Tube and beloved outdoor brand, came to us to evolve the brand. We helped them leverage their history with a reinvented strategy the positioned them for the future. The work touched everything packaging, to sales materials, to redesigning the iconic turtle mark.
Brand Strategy
Identity Design
Packaging
Product Design
Sales Materials
Social Content
CD: Andrew Osborn
AD: Andrew Brynjulson
