NHL’s Winter Classic goes to a classic Seattle shipyard
2024's NHL Winter Classic featured and outdoor hockey game between the Seattle Kraken and the Vegas Knights. I worked with the team at Jozi to craft a visual direction for the series that leveraged the sights, sounds, and feel of a vintage Seattle shipyard.
Creative Direction
Photography
Video
Design Toolkit
Social Content
CD: Danny McNabb
CD: Vince Sirico
CD: Andrew Brynjulson