Ecoloft is a sustainable insulation used by top outdoor brands
Ecoloft is a natural, recycled, and sustainable insulation used by top outdoor apparel brands like The North Face, Arc'teryx, and Carhardt and more. When the Ecoloft team planned to transition from a B2B materials product, to consumer-facing outdoor brand, our team established a go-to-market strategy, global brand, and launch campaign.
Strategy
Brand Identity
Art Direction
Photography
Website
Social Content
CD: Andrew Osborn
EP: Matthew Walsh
AD: Andrew Brynjulson