Bala Footwear

Brand launch of premium performance footwear for nurses

DESCRIPTION

Bala makes footwear for nurses by nurses. Founded by a team of working nurses and experienced Nike vets, the brand exists to deliver comfort and performance to those who care for us on our hardest days. I joined a team of freelance creatives that worked with Bala from the very beginning. From naming, to identity, to packaging, and ongoing marketing.

SERVICES

Naming

Brand Strategy

Identity Design

Packaging

Social Content

Sales Collateral

Photography

Video

Website

CREDITS

CD: Andrew Osborn

AD: Andrew Brynjulson

PM: Kevin Fuller

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